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Digital Content Creator

Full job description

A luxury 5-star lodge with on-site and associated restaurant operations is seeking a creative and detail-driven Digital Content Creator to produce high-quality visual and written content that reflects the lodge’s brand, guest experience, and culinary offering.

Content Creation

  • Create high-quality photo, video, and written content for the lodge and restaurants
  • Capture content showcasing accommodation, dining, events, guest experiences, and behind-the-scenes moments
  • Produce short-form videos (reels, stories) and long-form content where required
  • Edit content to align with luxury hospitality brand standards
  • Ensure consistency in tone, style, and visual identity across all platforms

Digital & Social Media Management

  • Manage and schedule content for social media platforms (Instagram, Facebook, TikTok, LinkedIn, etc.)
  • Write engaging captions, hashtags, and call-to-actions
  • Monitor engagement, comments, messages, and reviews in coordination with management
  • Respond to online enquiries professionally or escalate where required
  • Track content performance and provide basic analytics and insights

Marketing Support

  • Support marketing campaigns, promotions, events, and seasonal offers
  • Collaborate with Event, Restaurant, and Lodge teams to capture timely content
  • Assist with website content updates and digital marketing initiatives
  • Ensure all content reflects accurate information, pricing, and offerings
  • Maintain a digital content library (photos, videos, brand assets)

Brand, Compliance & Professional Standards

  • Represent the lodge and restaurants in a professional and brand-appropriate manner
  • Obtain consent where guests or staff are featured in content
  • Ensure content aligns with company values, policies, and brand guidelines
  • Be mindful of food safety, hygiene, and operational sensitivity when capturing content

Minimum Requirements

  • Portfolio of previous digital content work
  • Proven experience as a Digital Content Creator / Social Media Coordinator / Marketing Assistant
  • Strong photography and videography skills (mobile or camera-based)
  • Competency in content editing tools (e.g. Canva, CapCut, Adobe, or similar)
  • Understanding of social media trends and digital marketing principles
  • Experience in hospitality, tourism, or lifestyle brands
  • Graphic design or basic website content experience
  • Valid driver’s licence
  • Excellent written communication skills

Personal Attributes

  • Creative and detail-oriented
  • Brand-conscious and professional
  • Organized and deadline-driven
  • Able to work independently and collaboratively
  • Flexible to work during events, weekends, or peak periods

Job Type: Permanent

Pay: R15 000,00 – R25 000,00 per month

Ability to commute/relocate:

  • Johannesburg, Gauteng: Reliably commute or planning to relocate before starting work (Preferred)

Application Question(s):

  • Have you ever created travel and hospitality content?
  • Are you willing to travel between Gauteng and Limpopo province to create content?

Experience:

  • content creation: 2 years (Preferred)

Willingness to travel:

  • 75% (Preferred)

Work Location: In person

Job Category: Marketing
Job Type: Full Time
Job Location: Johannesburg
Salary: Monthly

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